The people at MyFarms are passionate about maximizing the global food supply. We build practical technology that helps ag retailers, farmers, grain processors, and consumer brands work together more efficiently.  Today, MyFarms is used by thousands of farmers and dozens of companies on millions of acres to drive smarter farming decisions through sustainability insight.

Farmers First

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Chris Fennig and his father, Steve, developed the idea for MyFarms in 2010 after Chris spent years studying how other supply chains share data for mutual benefit. Their farming operation is a Hoosier homestead, raising corn and soybeans for four generations.

Steve began mapping yields in 1995. He was convinced that building a performance history for each field held long-term value for the family and hoped his suppliers would combine this data with their product knowledge to help him make better decisions.

After fifteen years and no solutions, Chris and the MyFarms team decided to build an electronic bridge between farmers and suppliers with the goal of making better decisions in a mutually respectful way.

Seed Reps

Seed companies invest heavily each year in product research and development. As a result, they possess specialized knowledge of how seed genetics, traits, treatments and populations are likely to interact with each field scenario. Helping these companies apply their research and combine it with the best of what farmers know about their land holds dramatic potential for improving the global food supply.

seed rep
farmer

Farmers, large and small

Farmers know that technology opens doors to making better decisions. MyFarms is committed to helping farmers combine their field data with the best of what seed, chemistry, and fertilizer companies know about their products, while enabling farmers to maintain control of their field data throughout the process. This results in smarter decisions and empowers farmers to preserve their data assets for the next generation. We handle field knowledge the same way we would want our family’s farm data to be managed.

Ag Retailers and Grain Processors

Consumers are becoming more interested in how their food is grown. As a result, ag retailers and grain processors are being asked by consumer brands to help farmers do more with less. MyFarms lays the groundwork to correlate sustainability back to production practices so that both parties can maximize profitability. We love seeing clients become more operationally efficient.

grain buyers

Friendly to use and focused on you

By focusing on the specific needs of agriculture, accuracy and ease of use are the highest priorities. We don't want to force-fit cumbersome workflows into your life. Our partners give direct input so that our cloud-based software is tailored specifically to your employee's comfort and use.

We work by five core principles to convert data into decisions. 

5 Principles
Personalized
Personalized

Farmers know their land best. We provide tools that help farmers manage their data and insight to drive better decisions in each field.

Scientific
Scientific

Suppliers invest heavily in the science surrounding their products. MyFarms converts their research into more productive recommendations in each field.

Automated
Automated

At the touch of a button, MyFarms unites and processes knowledge from farmers and research from suppliers to take the guesswork out of making field-specific recommendations.

Flexible
Flexible

If you disagree with an automated recommendation, simply correct it. We believe computers should work for you, not the other way around.

Safe
Safe

Farmers can receive data-driven recommendations from suppliers while safeguarding their valuable data assets for the next generation. MyFarms does not (and never will) price inputs.